INSURANCE AGENCY BUSINESS PLAN TEMPLATE

FinModelsLab
6 min readJun 10, 2020

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Insurance agency business plan financial model excel template
Insurance agency business plan financial model excel template

The modern insurance market is on the rise. This is especially noticeable in the background of a series of crisis phenomena that affect other areas of business in the world. To enter this market, it is desirable, but not necessary, to havу some experience and accumulated client base in this niche. Nevertheless, even a novice can become a successful entrepreneur in the insurance sector if he does everything right from the very beginning, especially when it comes to developing a business plan.

The insurance business, which provides sufficient profitability, will allow the entrepreneur to start his project with minimal investment. The amount of insurance premiums is carefully calculated based on statistics on the possibility of an insured event, the number of policyholders, and the amount of possible compensation for damage. After all, such data directly affects the reward of the enterprise itself.

As for the peculiarities of opening and maintaining a project, as already mentioned, it is worth starting only with a detailed business plan of the insurance company. This document is essential because it helps you anticipate expenses and predict future profits. It contains data on margin, payback, costs for the purchase of equipment, rental of premises, hiring personnel, etc.
From ourselves, we want to offer you quality templates of business plans of the insurance company. They can be easily used; the interface of each document is clear and adaptive, which makes it easy to make the necessary adjustments for greater accuracy of calculations. You can download each insurance company’s business plan template in different formats that are popular among users. With our development, you also get a detailed 5-year financial forecast.

All types of insurance are legislated in each country. You can insure anything you want if it falls under one of the existing types of insurance. This state of affairs makes the insurance niche popular among business people. Quick payback and low costs at the initial stage — this is only a small part of the benefits of opening an insurance business.

Insurance agency business plan download

Insurance Agency Financial Plan Template Will Help You

  • Use 161 Currencies for inputs and outputs
  • Compute a Startup Costs
  • Create a Revenue projection for your agency
  • Use Customer Lifetime in the revenue forecast
  • Forecast Revenues and Expenses
  • Run 2 valuation methods
  • Build a Sales Funnel
  • Drive count of employees based on customers’ count.
  • Forecast all 3 Financial Statements
  • Creates a financial summary formatted for your pitch deck

Benefits of using a Insurance Agency Financial Plan Excel Template

Confidence in the future
Using our financial model, you can effectively plan, prevent risks, manage stocks and cash flows and foresee your prospects for the next 5 years.

Seasonality
Most agencies have to adapt to seasonality trends. This template will help you adjust to seasonality. Just enter 100% in total for a year by month to distribute the marketing budget, which drives the newly acquired customers.

Marketing Budget
Well, agencies spend marketing budgets to acquire new customers. Surprised? That is a fact. You would need to enter a marketing budget and a cost per visitor (lead). This way, you will forecast the count of visitors (leads) for your agency.

Customers Lifetime
Short project lifecycle? Sounds familiar? Yeah, your customers will not stay with you forever. To cover this, you have the customer’s lifetime assumption in place. Adjust it to your needs by service kinds you provide. And the model will take care of the rest.

Starting Point
Do you need to assume for existing clients in your forecast? Just put the numbers to the right of service names, and you are ready for the next steps.

Customers Distribution
If your agency provides multiple services, then you need to distribute newly acquired customers by services. And yes, your customers might use two or more services. That is why you are not limited to 100% in total.

Sales Funnel
Visitors (Leads) to Customers conversion ratio essential for you too? That is why this template has a sales funnel where leads are converted into customers. So, why don’t you use a 3-step sales funnel integrated into the model to make correct assumptions about your sales funnel?

Investors ready
Print ready (including a profit and loss statement, a cash flow statement, a balance sheet, and a complete set of financial ratios).

Insurance Agency Financial Plan Excel Template Reports

Build your plan and pitch for funding
Impress bankers and investors with a proven, strategic business plan that impresses every time.

Cash Flow Statement
It is one of the most important reports because the main goal of each business is to generate cash flow. It shows how much you have consolidated money, how much is not enough when you need to attract additional financing.

Financial reports
This template is a powerful tool that contains many reports for understanding the financial performance of your business.

Loan Amortization Schedule
You can find this in the “Capital” tab, where you can see internal calculations of the loans, interest, and equity.

Operational performance graphs
Here you may visually track your key performance indicators in the form of charts.

Balance sheet
It shows the owner and investors where the funds have been invested, what property the business has, what obligations it has and the value of the company as a whole.

Profit and Loss Statement
It indicates how much an enterprise earns, its income and expenses and its ability to gain money.

Break-even point calculation
This indicator is calculated at the begin of each startup for understanding whether it is appropriate for doing this kind of business. It shows what revenue should be to cover all the costs of doing business, including taxes. When it is reached, the company begins to bring in profits, which means that the investments made in the startup start to pay off.

Capitalization table
Shareholder’s ownership dilution is calculated here. This tab consists of 4 rounds of financing.

Top Expense Category Report
It is very important to plan costs so that your company is profitable. It is necessary to analyze what are the highest costs and always work on their optimization. This report summarizes 4 biggest expense categories and the rest of the expenses as the “other”.

2 valuation methods
DCF with Long Term Growth DCF with Multiple The standard and most traditional methods according to which a company is worth the cash that it’s going to generate in the future.

Build your plan and pitch for funding
Impress bankers and investors with a proven, solid financial model that impresses every time.

Insurance agency business plan download

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