Explore the cleaning market
If you have decided to enter this field and start your own business, you need to understand this topic first.
Today, cleaning is deeply rooted in our society, but it is still a relatively new service industry. Study all the details that apply to this branch of the business, what is the most important and priority, and what is not worth paying attention to.
Understand what you personally need in order for you to succeed, analyze your conditions, whether you can be competitive with the level of your investments and the scale of your plans. It is best to consult with someone who has been in this field for a long time and knows how to get started correctly. Advice from competent people is very important and valuable, but do not forget that they may see you as a competitor, so carefully filter their words, because they can hide false instructions.
Assess all the advantages and disadvantages, and think about how you can even out the latter. Being disingenuous and flexible are extremely valuable skills for an entrepreneur.
Earn a brilliant reputation
To become a sought-after service provider, you need to work for quality day in and day out. It may take you a long time to get there, but then your reputation will work for you. Always improve and upgrade your services, buy new equipment, and hire new employees.
Always be responsible for what you do. People don’t like to pay for poorly done work, so organize your work team in the best way possible. Unfortunately, it is not uncommon for conflict situations to arise with a customer. Always try to resolve the conflict peacefully. If it is your fault, admit it and do your best to correct the mistake or compensate the client for his/her expenses.
Never quarrel with people, it will cause a negative attitude towards you, you may even get bad reviews and clients will not come to you anymore. That’s why you need to value every customer and meet their needs as much as possible.
Love your business and give it your all, professionalism, constant search for development and love for everyone who turned to your services will help you succeed in this business and, perhaps, become a leader among the competitors.
Business plan is a must
If you think you can do without a business plan, you are deeply mistaken. First of all, you need it in order to clearly plan all your actions step by step with the calculation of time and resources.
Otherwise, you might overdo it and put too much effort into it, and you’ll end up exhausted and everything will go wrong. All successful businessmen and entrepreneurs who own huge companies and corporations understand the importance of the business plan in the development of their business.
They also use the financial model as a great tool to simulate a specific situation, it helps them to identify their weaknesses ahead of time and understand how to act in certain conditions.
In any case, planning and creating a strategy is what will lead you to a positive result.
Office rent and location
To choose a good location for your office, you need to analyze some points. First, if you are in a large city, it is best to be located in the center, so it will be easier for you to travel to clients. Secondly, this way you will have a better chance to become recognizable and to gain fame.
It is not necessary to open a cleaning company in a small town or village, in such places people usually do not use such services, and prefer to do the cleaning themselves. In addition, it is considered to be a rather expensive service that is not available to most average residents. To have a regular clientele, you should count on more affluent people who live in elite areas or in country houses.
The choice of space is also extremely important, it is best to choose a place in which you will be comfortable. You don’t have to rent a huge office right away; you can choose a smaller one to start with.
Purchase of Cleaning Equipment
We recommend that you buy only professional detergents and chemicals and equipment. The quality of your services depends on it.
You will need products, supplies, and equipment for different types of cleaning depending on the dirt and surface.
People use cleaning services not only because they are too lazy to clean, but because there is so strong and deep dirt that ordinary household chemicals, a vacuum cleaner or a mop just can’t handle. If you buy responsibly, you will be able to clean professionally even the hardest-to-reach places. If you do not understand anything about it, contact the managers who deal with the sale of such equipment, they will tell you the best place to start.
Don’t forget the car. Your staff will need something to go on calls, as well as to transport equipment. Buy or rent a spacious vehicle, preferably one with a spacious trunk or body.
Prepare yourself for the fact that hiring good staff won’t be easy. Good cleaning is not just wiping the floors with a rag and cleaning the plumbing.
Post a job on popular job search resources, place an ad in job search newspapers, or use the services of staffing agencies.
The best option is for people who have experience in the field. Responsibility and punctuality are very important qualities that should be present in every candidate.
Set the price list
Setting prices for your services is a very important and key step. Your profit and return on investment will depend on it. Every beginning entrepreneur thinks about this difficult issue.
How to calculate everything correctly? You can set the price based on the number of square meters, the type and level of difficulty of cleaning, as well as the time.
For example, an urgent order should cost more. But do not overdo it, too high prices can scare away potential customers, especially considering that you are a newcomer to this business.
Required documents & license
Registration of a legal entity in cleaning is no different from other areas of business. If your business will be aimed at commercial real estate with a large turnover, then the most suitable option for you will be opening a legal entity in the form of a limited liability company.
You need to come to the tax office at the place of permanent registration, write an application for registration, provide photocopies of your passport and other important documents.
You are obligated to pay taxes, so we want to warn you right away that this is a very serious step. All this bureaucratic red tape is very tiring and gets on your nerves, but it is a must.
We come to the most interesting part. How do you name your brand so that its name sounds solid, inspires confidence and reliability? First of all, be guided by your inner feelings, you should understand that the name should cause certain associations with the kind of your activity.
Do not use banal and too simple phrases, it is better to come up with something complex and original, so that the name sticks in people’s minds. As for the logo, it should be in harmony with the name and strengthen its impact. Today it is possible to ask for help from a logo designer, who will take into account all your wishes and do everything in the best way.
Advertising and Promotion
Attracting customers is carried out with the help of advertising. Today, the most affordable and fastest way to advertise is to promote on the Internet, social networks or on your own website.
You can create your own site and post all the information about your services and price list. But it is also very important to distribute data on other media platforms. Promotion specialists as well as marketers can help you with this. You can also post ads and make business cards, banners, and flyers yourself. The word-of-mouth method also works well, but its speed leaves much to be desired.
Advertising can be ordered from popular and media personalities who have a large audience coverage, by their recommendation of your services you can get excellent feedback.
But remember that the best advertising is your quality work.